{"title":"Hair","description":"","products":[{"product_id":"loreal-professionnel-tecni-art-pli-shaper-thermo-modelling-spray-190ml","title":"LOreal Professionnel Tecni.Art Pli Shaper Thermo-modelling Spray, 190ml","description":"\u003cdiv class=\"tab js-tab\"\u003e\n\u003cdiv class=\"tab-description pdp-tabs_description js-tab-description open\" itemprop=\"description\"\u003eProduct:\u003cbr\u003eHeat activated styling spray\u003cbr\u003eBenefits:\u003cbr\u003eVolume\u003cbr\u003eLong lasting hold\u003cbr\u003eGives memory, shape and grip\u003cbr\u003ePro Tip:\u003cbr\u003eSpray Pli into your hands and work through hair to reduce static.\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":56228571578746,"sku":null,"price":21.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0138\/3422\/3674\/files\/Screenshot2025-11-24at21.42.35.png?v=1764020683"},{"product_id":"loreal-professionnel-tecni-art-volume-lift-spray-mousse-250ml","title":"LOreal Professionnel Tecni.Art Volume Lift Spray Mousse, 250ml","description":"\u003cdiv class=\"tab js-tab\"\u003e\n\u003cdiv class=\"tab-description pdp-tabs_description js-tab-description open\" itemprop=\"description\"\u003eProduct:\u003cbr\u003eRoot-lift spray mousse\u003cbr\u003eBenefits:\u003cbr\u003eThin applicator helps to apply directly to roots\u003cbr\u003eLong lasting volume\u003cbr\u003ePro Tip:\u003cbr\u003eBe generous with the amount you apply to the hair! This product can be layered in all sections without leaving hair heavy.\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":56228578951546,"sku":null,"price":19.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0138\/3422\/3674\/files\/Screenshot2025-11-24at21.49.16.png?v=1764020995"},{"product_id":"loreal-professionnel-tecni-art-full-volume-extra-strong-hold-mousse-250ml","title":"LOreal Professionnel Tecni.Art Full Volume Extra Strong Hold Mousse, 250ml","description":"\u003cdiv class=\"tab js-tab\"\u003e\n\u003cdiv class=\"tab-description pdp-tabs_description js-tab-description open\" itemprop=\"description\"\u003eProduct:\u003cbr\u003eExtra strong hold volume-mousse\u003cbr\u003eBenefits:\u003cbr\u003eGreat for volume in lengths and ends\u003cbr\u003eLong hold\u003cbr\u003ePro Tip:\u003cbr\u003eFor a tousled texture apply from the mid-lengths to ends and twist sections of hair while drying.\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":56228580884858,"sku":null,"price":19.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0138\/3422\/3674\/files\/Screenshot2025-11-24at21.52.49.png?v=1764021208"},{"product_id":"loreal-professionnel-tecni-art-fix-design-directional-fixing-spray-200ml","title":"Loreal Professionnel Tecni.Art Fix Design Directional Fixing Spray, 200ml","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eExtra strong hold and natural looking shine. 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It gently cleanses the hair fibre while helping to lock in colour vibrancy for up to 100 days when used as part of the complete Vitamino Color Spectrum system.* Enriched with Ferulic Acid \u0026amp; Citric Acid, the ultra caring shampoo comes with a luxurious creamy texture that turns into a dense foam once lathered. It cleanses the fibre thoroughly for instantly nourished and stronger hair.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eProven efficacy on the 5 colour dimensions***:\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eShine: High glass shine\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eSaturation: Rich, vibrant colours\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eContrast: Optimal perception between multiple shades\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eTone: Helps neutralise unwanted reflects\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eBrightness: Level of brightness and darkness are well preserved\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eThe caring shampoo formula comes with a luxurious creamy texture that turns into a dense foam once lathered leaving hair cleansed.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003e***Instrumental tests after continued application of the full Vitamino Color Spectrum routine.\u003c\/span\u003e\u003c\/p\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":56228683088250,"sku":null,"price":26.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0138\/3422\/3674\/files\/Screenshot2025-11-24at22.15.54.png?v=1764022574"},{"product_id":"loreal-professionnel-infinium-pure-soft-hair-spray-300ml","title":"L'Oréal Professionnel Infinium Pure Soft Hair Spray 300ml","description":"\u003cdiv class=\"tab js-tab\"\u003e\n\u003cdiv class=\"tab-description pdp-tabs_description js-tab-description open\" itemprop=\"description\"\u003eThis hair spray works to provide hair with a soft but natural hold that is guaranteed to last. Featuring a unique formula which gives hair that overall finish you have been looking for, luscious locks will shine and sparkle all day long. The L’Oréal Infinium Soft hair spray features an anti-humidity action which means that the style will be kept intact even in humid conditions.\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":56228750655866,"sku":null,"price":15.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0138\/3422\/3674\/files\/Screenshot2025-11-24at22.18.16.png?v=1764022714"},{"product_id":"loreal-professionnel-serie-expert-absolut-repair-professional-conditioner-200ml","title":"L'Oréal Professionnel Serie Expert Absolut Repair Professional Conditioner 200ml","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eAbsolut Repair Conditioner offers the ultimate professional resurfacing experience for damaged and dry hair. The resurfacing conditioner helps to visibly resurface damaged hair with a very light and soft touch, treats and detangles without weighing the hair down. The hair is manageable and shinier after the treatment routine including the Absolut Repair resurfacing shampoo.\u003c\/span\u003e\u003c\/p\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":56228757275002,"sku":null,"price":20.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0138\/3422\/3674\/files\/Screenshot2025-11-24at22.20.42.png?v=1764022857"},{"product_id":"loreal-professionnel-serie-expert-absolut-repair-molecular-shampoo-300ml","title":"L'Oréal Professionnel Serie Expert Absolut Repair Molecular Shampoo 300ml","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eWhen hair is damaged, its molecular structure, composed of peptides, is compromised. But most peptides are too big to be reinjected into the fibre, making damage almost irreversible.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eScientific discovery – Absolut Repair Molecular. Help repair damage \u0026amp; restore original hair strength. Up to 82% more strength*. Restore hair's original elasticity \u0026amp; movement**. For the first time, L’Oréal's Advanced Research team successfully managed to decompose peptides, to inject their components separately into the fibre***. Once inside, they reform \u0026amp; rebuild the molecular structure of the hair****.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eThis patented shampoo, formulated with Peptides bonder + 5 Amino acid, repairs hair macro-molecular structure*. Hair is stronger and nourished, with improved elasticity, movement*****, and +86% smoothness******.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eSulfate-free, the formula’s luxurious texture turns into a rich foam, cleanses, detangles hair and delivers a high level of care\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eFor all damaged hair textures, colour-treated, lightened \u0026amp; natural hair.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eThis range has been co-developed with 3 repair experts: Adina Pignatare @adina_pignatare from the US Mike Julliard @loungecut from France Barbara Rabelo @barbararabelo_ from Brazil *Brushing test vs sensitised hair. **Instrumental test after 5 applications of shampoo + rinse off serum. ***Amino acids \u0026amp; peptides bonder. ****Instrumental test after 15 applications of shampoo + rinse-off serum + leave-in mask. *****Consumer test after application of shampoo + rinse-off serum + leave-in mask.\u003c\/span\u003e\u003c\/p\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":56228758716794,"sku":null,"price":26.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0138\/3422\/3674\/files\/Screenshot2025-11-24at22.22.36.png?v=1764022973"},{"product_id":"loreal-professionnel-serie-expert-vitamino-color-professional-conditioner-200ml","title":"L'Oréal Professionnel Serie Expert Vitamino Color Professional Conditioner 200ml","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eThis Professional Conditioner nourishes colour-treated hair helping colour last up to 8 weeks.   Coloured hair is up to 6 times shinier* and appears brighter and radiant. Hair feels lighter, manageable and soft.Formula enriched with resveratrol, a powerful anti-oxydant. *instrumental test after application of Shampoo + Conditioner\u003c\/span\u003e\u003c\/p\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":56228764025210,"sku":null,"price":20.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0138\/3422\/3674\/files\/Screenshot2025-11-24at22.25.30.png?v=1764023147"},{"product_id":"loreal-professionnel-serie-expert-metal-detox-professional-shampoo-300ml","title":"L'Oréal Professionnel Serie Expert Metal Detox Professional Shampoo 300ml","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eMetal Detox anti-metal cleansing cream shampoo gently removes excess copper from the hair to enhance any colour, balayage or lightening service. This helps to maintain your fabulous salon colour vibrancy with beautiful shine. Hair is instantly smoother, softer and more nourished. This sulphate-free shampoo has a luxurious foaming texture and citrus scent.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eBacked by 7 years of research and 7 patents*, L’Oréal scientists worked hand in hand with hairdressers around the world to create Metal Detox. Research found that copper metals absorbed into the hair can cause a higher risk of breakage and unpredictable colour results during the colouring service.  \u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eMetal Detox is a haircare innovation powered by Glicoamine. The patented technology helps to neutralize (de-activate) these excess copper metals in the hair, helping to prevent them from interfering with the colouring process.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eThis award-winning shampoo is the second step in our Metal Detox service which can be used after the Metal Detox Pre-Treatment Spray and then followed by the mask for the best results. This shampoo was awarded best shampoo for coloured hair in the Cosmopolitan Beauty Awards 2021.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003e*Pre-treatment patent granted in UK. Shampoo patent granted in UK. Mask Patent granted in France, China, US, Brazil, Mexico and Japan.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e*Combing test. Pre-treatment, shampoo and masque vs classic shampoo on bleached hair\u003c\/span\u003e\u003c\/p\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":56228764615034,"sku":null,"price":26.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0138\/3422\/3674\/files\/Screenshot2025-11-24at22.27.39.png?v=1764023273"},{"product_id":"loreal-professionnel-serie-expert-chroma-creme-purple-shampoo-300ml","title":"L'Oréal Professionnel Serie Expert Chroma Crème Purple Shampoo 300ml","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eWith Chroma Crème shampoo, colour correct and care like a pro. To help correct unwanted warmth, choose the right colour correction. 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Use Purple Chroma Crème in alteration with your regular shampoo and adapt the leave-on time depending on desired degree of neutralization, from 2 to 5 minutes.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003e** Hairdressers' feedback. ***Instrumental test.\u003c\/span\u003e\u003c\/p\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":56228765335930,"sku":null,"price":20.49,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0138\/3422\/3674\/files\/Screenshot2025-11-24at22.30.15.png?v=1764023432"},{"product_id":"loreal-professionnel-serie-expert-silver-professional-shampoo-300ml","title":"L'Oréal Professionnel Serie Expert Silver Professional Shampoo 300ml","description":"\u003cdiv class=\"tab js-tab\"\u003e\n\u003cdiv class=\"tab-description pdp-tabs_description js-tab-description open\" itemprop=\"description\"\u003eShowcase the beauty of your natural grey, white or light blonde hair with our number one colour toning purple shampoo. The neutralizing system, enriched with magnesium and anti-yellowing agents, helps counteract those unwanted brassy tones. The deep purple shampoo helps to neutralize these tones maintaining your grey, blonde or white colour. The formula helps deliver toning results while nourishing and protecting the hair fiber, giving a boost of shine.\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":56228771070330,"sku":null,"price":17.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0138\/3422\/3674\/files\/Screenshot2025-11-24at22.33.19_d5c2a11f-644a-4834-97e5-bfbfa504d410.png?v=1764023775"},{"product_id":"loreal-professionnel-serie-expert-chroma-creme-blue-shampoo-300ml","title":"L'Oréal Professionnel Serie Expert Chroma Crème Blue Shampoo 300ml","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eWith Chroma Crème shampoo, colour correct and care like a pro. 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The Filler A-100 technology used is patented to L'Oréal Professionnel, and it works by penetrating the fiber core to plump and thicken the hair from the inside. The formula works on thin ends, or areas where help is most needed. *Instrumental test using Shampoo and Conditioner\u003c\/span\u003e\u003c\/p\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":56228812292474,"sku":null,"price":17.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0138\/3422\/3674\/files\/Screenshot2025-11-24at22.45.31.png?v=1764024377"},{"product_id":"loreal-professionnel-serie-expert-vitamino-color-spectrum-mask-500ml","title":"L'Oréal Professionnel Serie Expert Vitamino Color Spectrum Mask 500ml","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eL'Oreal Professionnel Vitamino Color Spectrum mask is a moisturising treatment designed specifically for colour-treated hair. 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Using patented technology, the system helps to lock dyes within the hair fibre to protect all 5 of the colour dimensions instantly**.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eProven efficacy on the 5 colour dimensions**:\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eShine: High glass shine\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eSaturation: Rich, vibrant colours\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eContrast: Optimal perception between multiple shades\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eTone: Helps neutralise unwanted reflects\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eBrightness: Level of brightness and darkness are well preserved\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eThe colour result: glass shine \u0026amp; rich vibrant colour. Hair is stronger*** and up to +44% smoother**** .\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003ePro tip: for more demanding hair, add the mask into your weekly routine for an extra dose of smoothness.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003e*instrumental test after 49 washes using the full Vitamino Color Spectrum routine.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e**instrumental test after continued use of the full Vitamino Color Spectrum routine.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e***instrumental visual assessment.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e****instrumental test after use of full range vs unwashed hair.\u003c\/span\u003e\u003c\/p\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":56228813341050,"sku":null,"price":44.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0138\/3422\/3674\/files\/Screenshot2025-11-24at22.47.48.png?v=1764024518"},{"product_id":"loreal-professionnel-serie-expert-absolut-repair-professional-shampoo-300ml","title":"L'Oréal Professionnel Serie Expert Absolut Repair Professional Shampoo 300ml","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eAbsolut Repair shampoo offers the ultimate professional resurfacing experience for damaged and over processed hair. 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Smoothness\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":56228842111354,"sku":null,"price":30.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0138\/3422\/3674\/files\/Screenshot2025-11-24at23.08.59.png?v=1764025772"},{"product_id":"loreal-professionnel-serie-expert-vitamino-color-spectrum-green-dyes-shampoo-300ml","title":"L'Oréal Professionnel Serie Expert Vitamino Color Spectrum Green Dyes Shampoo 300ml","description":"\u003cp\u003eL'Oreal Professionnel Vitamino Color Spectrum Green Dyes shampoo is specifically formulated for dark brown hair. It effectively neutralises unwanted red undertones, resulting in a cooler, more balanced hair colour. The shampoo is enriched with green dyes and caring agents that effectively counteract red hues, leaving hair cleansed, nourished and vibrant. The system helps to lock dyes within the fibre using patented technology*. Lock in your day 1 vibrant colour for up to 100 days**.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003eShine: High glass shine\u003c\/li\u003e\n\u003cli\u003eSaturation: Rich, vibrant colours\u003c\/li\u003e\n\u003cli\u003eContrast: Optimal perception between multiple shades\u003c\/li\u003e\n\u003cli\u003eTone: Helps neutralise unwanted reflects\u003c\/li\u003e\n\u003cli\u003eBrightness: Level of brightness and darkness are well preserved\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cbr\u003e\u003cspan\u003e*Patent granted in France.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e**Instrumental test after 49 washes using the full Vitamino Color Spectrum routine.\u003c\/span\u003e\u003c\/p\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":56228846698874,"sku":null,"price":26.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0138\/3422\/3674\/files\/Screenshot2025-11-24at23.11.10.png?v=1764025900"},{"product_id":"loreal-professionnel-serie-expert-absolut-repair-molecular-mask-250ml","title":"L'Oréal Professionnel Serie Expert Absolut Repair Molecular Mask 250ml","description":"\u003cp\u003eWhen hair is damaged, its molecular structure, composed of peptides, is compromised. 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The hair is manageable and 7X** shinier after the treatment routine including the Absolut Repair resurfacing shampoo. This luxurious lightweight mask has a silky golden texture, which envelopes your damaged hair with care without weighing it down. For optimum results, apply the three step Absolut Repair haircare routine including the cleansing and nourishing shampoo, the resurfacing mask and the 10-in-1 multi purpose leave in oil.*Shampoo+ Instant Resurfacing Masque after 5 applications **Shampoo + Instant Resurfacing Golden Masque.\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":56228852203898,"sku":null,"price":25.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0138\/3422\/3674\/files\/Screenshot2025-11-24at23.15.56.png?v=1764026186"},{"product_id":"loreal-professionnel-serie-expert-vitamino-color-10-in-1-professional-leave-in-treatment-milk-190ml","title":"L'Oréal Professionnel Serie Expert Vitamino Color 10-In-1 Professional Leave-In Treatment Milk 190ml","description":"\u003cdiv class=\"tab js-tab\"\u003e\n\u003cdiv itemprop=\"description\" class=\"tab-description pdp-tabs_description js-tab-description open\"\u003eThis professional spray is enriched in resveratrol. Designed to treat all colour-treated hair types and needs.  Just 1 spray gives you 10 benefits for your colour result.1 - Protection against heat up to 230°C\/450°F degrees* 2 - Shine 3 - Softness 4 - Smoothness of hair fiber 5 - Detangling 6 - Facilitates blow-dry 7 - Hydration 8 - Anti-breakage 9 - Anti-split ends 10 - Anti-frizz  This multi-purpose spray can be used before the cut, before blow-drying on towel-dried and damp hair or in touching up on dry hair for an ultimate colour protection.*instrumental test\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":56228852334970,"sku":null,"price":21.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0138\/3422\/3674\/files\/Screenshot2025-11-24at23.18.07.png?v=1764026315"},{"product_id":"loreal-professionnel-serie-expert-absolut-repair-molecular-pre-shampoo-treatment-190ml","title":"L'Oréal Professionnel Serie Expert Absolut Repair Molecular Pre-Shampoo Treatment 190ml","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eWhen hair is damaged, its molecular structure, composed of peptides, is compromised. 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It restores its strength, elasticity and movement****.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eIt deeply penetrates the fibre up to the peptides level for a molecular repair of the fibre.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eInstantly, hair is visibly transformed: extremely easy to detangle, it is re-plumped with a restored fibre smoothness*****.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eIts liquid texture is immediately absorbed into the fibre and provides molecular repair with no weigh down.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eFor all damaged hair textures, colour-treated, lightened \u0026amp; natural hair.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eThis range has been co-developed with 3 repair experts: Adina Pignatare @adina_pignatare from the US Mike Julliard @loungecut from France Barbara Rabelo @barbararabelo_ from Brazil\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003e*Instrumental test. **Amino acids \u0026amp; peptides bonder. ***Analytical test, after application of pre-treatment + 5 shampoos. ****Consumer test after application of pre-treatment + shampoo + rinse-off serum *****Instrumental test after application of pre-treatment + shampoo + rinse-off serum.\u003c\/span\u003e\u003c\/p\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":56228857610618,"sku":null,"price":51.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0138\/3422\/3674\/files\/Screenshot2025-11-24at23.20.24.png?v=1764026455"},{"product_id":"loreal-professionnel-serie-expert-inforcer-strengthening-professional-conditioner-200ml","title":"L'Oréal Professionnel Serie Expert Inforcer Strengthening Professional Conditioner 200ml","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eLightweight formula for normal to fragile hair. 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The Serie Expert Intense Moisturizing Cleansing Cream Shampoo gently cleanses curls while providing weightless, long-lasting hydration, for healthy looking and easy to detangle curls and coils. The ultra-creamy formula transforms into a rich and enveloping foam when in contact with water.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eEnriched with highly concentrated actives: Glycerin, Urea H \u0026amp; Hibiscus Seed. Glycerin is a plant-based humectant that holds onto water for long-lasting hydration on the driest of fibers. Urea H, naturally present in the skin, works to both retain hydration and reinforce the hydrolipid barrier. Hibiscus Seed, extracted from the heart of the hibiscus flower, is a super rich natural source of amino-acids and high-grade vitamins.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eThe addictive fragrance is a memorable floral composition that consists of star Jasmine, Orchid \u0026amp; Freesia on-top, enveloped in a salon-like refreshing breeze with an overdose of precious cedarwoods.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003ePro tip: Use it if you do not have build-up residues in your hair. 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This new pre-shampoo treatment is part of the Metal Detox range, a full anti-metal protocol to stop hair breakage \u0026amp; colour shift.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eWash after wash, excess metal penetrates inside your hair. Metal* particles create a risk of breakage \u0026amp; colour shift.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eEnriched with Glicoamine, this concentrated oil protects hair from the deposit of metal particles. This new concentrated oil is part of the Metal Detox range that helps remove metal* from hair to reduce hair breakage**\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eUp to -97% Hair Breakage***, Hair is stronger and nourished.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eUp to 97% less hair breakage***, more nourished hair. Hair has more body \u0026amp; discipline.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003e*copper\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e**Instrumental test on Metal Detox concentrated oil\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e***Instrumental test on Metal Detox shampoo + mask\u003c\/span\u003e\u003c\/p\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":56228872094074,"sku":null,"price":26.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0138\/3422\/3674\/files\/Screenshot2025-11-24at23.34.58.png?v=1764027318"},{"product_id":"loreal-professionnel-serie-expert-curl-expression-hair-mask-for-curls-coils-250ml","title":"L'Oréal Professionnel Serie Expert Curl Expression Hair Mask for Curls \u0026 Coils 250ml","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eTreat your curls the Pro way with the Serie Expert Curl Expression Intensive Moisturizer Mask. 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Hibiscus Seed, extracted from the heart of the hibiscus flower, is a super rich natural source of amino-acids and high-grade vitamins.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eThe addictive fragrance is a memorable floral composition that consists of star Jasmine, Orchid \u0026amp; Freesia on-top, enveloped in a refreshing marine breeze with an overdose of precious cedarwoods.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003e*Instrumental test: clarifying shampoo + mask.*Instrumental test: classic shampoo + mask.\u003c\/span\u003e\u003c\/p\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":56228876910970,"sku":null,"price":29.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0138\/3422\/3674\/files\/Screenshot2025-11-24at23.36.31.png?v=1764027447"},{"product_id":"loreal-professionnel-serie-expert-vitamino-color-spectrum-glass-shine-serum-50ml","title":"L'Oréal Professionnel Serie Expert Vitamino Color Spectrum Glass Shine Serum 50ml","description":"\u003cdiv class=\"tab js-tab\"\u003e\n\u003cdiv class=\"tab-description pdp-tabs_description js-tab-description open\" itemprop=\"description\"\u003eThe L'Oréal Professionnel Vitamino Color Spectrum Glass Shine Serum is a patented leave-in treatment designed specifically for coloured hair. 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Formulated without water, Alpha-silane is an active care ingredient that coats the hair cuticle surface with a protective layer when activated by heat.\u003cbr\u003e\u003cbr\u003eShine: High glass shine.\u003cbr\u003eSaturation: Rich, vibrant colours.\u003cbr\u003eContrast: Optimal perception between multiple shades.\u003cbr\u003eTone: Helps neutralise unwanted reflects.\u003cbr\u003eBrightness: Level of brightness and darkness are well preserved.\u003cbr\u003e\u003cbr\u003e*up to 72h after application, instrumental test vs unwashed hair.\u003cbr\u003e** anti-frizz, thermos protection, nourishment, smoothness, softness up to 10 washes, instrumental tests vs sensitised hair.\u003cbr\u003e****instrumental test after continued use of the full Vitamino Color Spectrum routine.\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":56228877730170,"sku":null,"price":29.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0138\/3422\/3674\/files\/Screenshot2025-11-24at23.39.30.png?v=1764027591"},{"product_id":"loreal-professionnel-serie-expert-blondifier-professional-mask-500ml","title":"L'Oréal Professionnel Serie Expert Blondifier Professional Mask 500ml","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eResurface and illuminate blonde hair with the Blondifier mask. 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This versatile multi-usage clay deeply unclogs residue, sweat and oil when used as a shampoo and deeply purifies residue, sweat and oil when used as a mask. Hair feels lightweight and volumized. Concentrated with 6% Clay, fine-grained active ingredient, that can do a soft peel on the scalp to help unclogging scalp surface from dirt, oil and sweat. 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Lock in your day 1 vibrant colour for up to 100 days**.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eShine: High glass shine\u003c\/li\u003e\n\u003cli\u003eSaturation: Rich, vibrant colours\u003c\/li\u003e\n\u003cli\u003eContrast: Optimal perception between multiple shades\u003c\/li\u003e\n\u003cli\u003eTone: Helps neutralise unwanted reflects\u003c\/li\u003e\n\u003cli\u003eBrightness: Level of brightness and darkness are well preserved\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cbr\u003e\u003cspan\u003e*Patent granted in France.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e**Instrumental test after 49 washes using the full Vitamino Color Spectrum routine.\u003c\/span\u003e\u003c\/p\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":56228930453882,"sku":null,"price":26.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0138\/3422\/3674\/files\/Screenshot2025-11-24at23.48.57.png?v=1764028165"},{"product_id":"loreal-professionnel-serie-expert-vitamino-color-spectrum-purple-dyes-shampoo-300ml","title":"L'Oréal Professionnel Serie Expert Vitamino Color Spectrum Purple Dyes Shampoo 300ml","description":"\u003cdiv class=\"tab js-tab\"\u003e\n\u003cdiv class=\"tab-description pdp-tabs_description js-tab-description open\" itemprop=\"description\"\u003e\n\u003cp\u003eL'Oreal Professionnel Vitamino Color Spectrum Purple Dyes Shampoo is designed to neutralise unwanted yellow undertones in blonde hair, enhancing colour vibrancy and shine. 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Lock in your day 1 vibrant colour for up to 100 days**.\u003c\/p\u003e\n\u003cbr\u003e\n\u003col\u003e\n\u003cli\u003eShine: High glass shine\u003c\/li\u003e\n\u003cli\u003eSaturation: Rich, vibrant colours\u003c\/li\u003e\n\u003cli\u003eContrast: Optimal perception between multiple shades\u003c\/li\u003e\n\u003cli\u003eTone: Helps neutralise unwanted reflects\u003c\/li\u003e\n\u003cli\u003eBrightness: Level of brightness and darkness are well preserved\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cbr\u003eThe creamy purple formula instantly neutralises undesired yellow undertones for blonde hair.\u003cbr\u003e* Patent granted in France.\u003cbr\u003e**Instrumental test after 49 washes using the full Vitamino Color Spectrum routine.\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":56228938809722,"sku":null,"price":26.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0138\/3422\/3674\/files\/Screenshot2025-11-24at23.51.03.png?v=1764028285"},{"product_id":"loreal-professionnel-tecni-art-liss-control-smooth-control-gel-cream-150ml","title":"L'Oréal Professionnel Tecni.Art Liss Control Smooth Control Gel-Cream 150ml","description":"\u003cdiv class=\"tab js-tab\"\u003e\n\u003cdiv class=\"tab-description pdp-tabs_description js-tab-description open\" itemprop=\"description\"\u003eDesigned to control and smooth frizziness, the TECNI.ART Liss Control (150ml) by L'Oréal Professionnel works to tame rebellious hair and leave it looking healthy and shiny. 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This ultra-light volumizing shampoo for fine hair is clinically proven to strengthen, repair, and prevent future damage from everyday elements, styling, or salon services.* The best shampoo for fine hair has to repair as it volumises. No.4 Fine gently removes build up to leave hair clean and soft with lasting volume, body, and bounce – never weighed down or dried out.\u003c\/span\u003e\u003c\/p\u003e","brand":"Olaplex","offers":[{"title":"Default Title","offer_id":56239246475642,"sku":null,"price":28.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0138\/3422\/3674\/files\/Screenshot2025-11-27at14.08.57.png?v=1764252572"},{"product_id":"olaplex-no-6-bond-smoother-leave-in-styling-treatment-airless-pump-100ml","title":"Olaplex No. 6 Bond Smoother Leave-In Styling Treatment (Airless pump) 100ml","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eHave you got hair that's prone to frizziness and dryness? The Olaplex No.6 Bond Smoother will fix these issues with our iconic patented technology that provides maximum strength. This bottle contains a highly concentrated vegan and sulphate-free leave-in cream that will strengthen, hydrate and moisturize all hair types, including hair that's been coloured and chemically treated. Ideal for both blow drying and air drying, this will speed up the process without weighing hair down, leaving smooth results. While it can be used as a daily treatment, a very small amount starting from the mid-length is enough to eliminate frizz and flyaways for up to 72 hours when combed through damp or dry hair.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eKey benefits:\u003c\/b\u003e\u003cspan\u003e\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cul class=\"kit\"\u003e\n\u003cli\u003eHighly concentrated leave-in cream suitable for all hair types\u003c\/li\u003e\n\u003cli\u003eOne application eliminates frizz for up to 72 hours\u003c\/li\u003e\n\u003cli\u003eCan be used on blow-dried or air dried hair\u003c\/li\u003e\n\u003cli\u003eRelinks broken bonds in hair \u0026amp; reverses damage caused by heat styling, chemical treatments\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Olaplex","offers":[{"title":"Default Title","offer_id":56239257354618,"sku":null,"price":28.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0138\/3422\/3674\/files\/Screenshot2025-11-27at14.11.59.png?v=1764252756"},{"product_id":"olaplex-no-0-5-scalp-longevity-treatment-50ml","title":"Olaplex No.0.5 Scalp Longevity Treatment 50ml","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eThe scalp ages faster than all other skin and can directly affect hair health. The Olaplex No.0.5 Scalp Longevity Treatment is a weightless leave-in serum designed to immediately hydrate and soothe the scalp, protecting against accelerated scalp aging to promote smooth, shiny, healthy hair. The lightweight formula absorbs quickly with no residue left behind, so it is the perfect first step before applying styling and heat protection products. Suitable for all scalp and hair types, including sensitive scalps. Dermatologist tested \u0026amp; trichologist approved.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eThe proprietary Scalp Barrier-Building Complex formulated with Multi-Ceramide \u0026amp; Hyaluronic Acid Blend, Rice Bran Oil, and Patented Olaplex Bond Building Technology™ nourishes scalp by infusing moisture with a blend of essential fatty acids and ceramides that provide lipid replenishment and strengthens the Stratum Corneum (scalp barrier).\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eThe Nº.0.5 Scalp Longevity Treatment offers both immediate and longer term results. After the first use, expect a soothed, more hydrated scalp. After 4 weeks, start looking for visibly healthier, softer hair. The Nº.0.5 Scalp Longevity Treatment is for all scalp types and results will vary.\u003c\/span\u003e\u003c\/p\u003e","brand":"Olaplex","offers":[{"title":"Default Title","offer_id":56239264104826,"sku":null,"price":41.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0138\/3422\/3674\/files\/Screenshot2025-11-27at14.15.56.png?v=1764252971"},{"product_id":"olaplex-no-5-leave-in-moisturize-mend-leave-in-conditioner-100ml","title":"Olaplex No.5 Leave-in Moisturize \u0026 Mend Leave-in Conditioner 100ml","description":"\u003cp\u003eThis moisturizing Leave-in Conditioner provides instant results and continuous repair and protection from cortex to cuticle. No.5 Leave-in immediately seals split ends and promotes visibly healthier hair after one use. Go beyond hydration with Olaplex Bond Building Technology and high-adhesion sealing complex.\u003c\/p\u003e\n\u003cp\u003eThe Leave-in Conditioner is great to use between haircut appointments. It instantly targets \u0026amp; binds to split ends to fill in damage gaps in the cuticle with Olaplex High Adhesion Complex, which smooths and seals those compromised ends. It’s the perfect product to use at home with for continuous care from the cortex to the cuticle!\u003c\/p\u003e\n\u003cp\u003eThe High-Adhesion Sealing Complex provides instant and long-term benefits that seal the cuticle to resist damage or potential breakage from washing, combing \u0026amp; heat styling. The product is best for dry hair types. For fine hair that is experiencing dryness or split ends, Olaplex recommend starting with 1 pump and adding more if needed.\u003c\/p\u003e\n\u003cp\u003eThe product contains a blend of Amino Acids, Squalane, Ximenia Oil, Panthenol, and Glycerin that replenishes moisturizing lipids, weightlessly conditions, detangles, and adds shine without leaving a film on strands. It best for dry hair types seeking added moisture and protection prior to styling.\u003c\/p\u003e","brand":"Olaplex","offers":[{"title":"Default Title","offer_id":56239265350010,"sku":null,"price":30.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0138\/3422\/3674\/files\/Screenshot2025-11-27at14.17.38.png?v=1764253104"}],"url":"https:\/\/www.myselfcareday.com\/collections\/hair.oembed","provider":"myselfcareday.com","version":"1.0","type":"link"}