{"title":"L' Oreal","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eSince our invention of hair color more than 110 years ago, L’Oréal Professionnel has supported professional talent through our obsession with innovation, tech and safety for stylists and women.\u003c\/span\u003e\u003c\/p\u003e","products":[{"product_id":"loreal-professionnel-tecni-art-pli-shaper-thermo-modelling-spray-190ml","title":"LOreal Professionnel Tecni.Art Pli Shaper Thermo-modelling Spray, 190ml","description":"\u003cdiv class=\"tab js-tab\"\u003e\n\u003cdiv class=\"tab-description pdp-tabs_description js-tab-description open\" itemprop=\"description\"\u003eProduct:\u003cbr\u003eHeat activated styling spray\u003cbr\u003eBenefits:\u003cbr\u003eVolume\u003cbr\u003eLong lasting hold\u003cbr\u003eGives memory, shape and grip\u003cbr\u003ePro Tip:\u003cbr\u003eSpray Pli into your hands and work through hair to reduce static.\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":56228571578746,"sku":null,"price":21.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0138\/3422\/3674\/files\/Screenshot2025-11-24at21.42.35.png?v=1764020683"},{"product_id":"loreal-professionnel-tecni-art-volume-lift-spray-mousse-250ml","title":"LOreal Professionnel Tecni.Art Volume Lift Spray Mousse, 250ml","description":"\u003cdiv class=\"tab js-tab\"\u003e\n\u003cdiv class=\"tab-description pdp-tabs_description js-tab-description open\" itemprop=\"description\"\u003eProduct:\u003cbr\u003eRoot-lift spray mousse\u003cbr\u003eBenefits:\u003cbr\u003eThin applicator helps to apply directly to roots\u003cbr\u003eLong lasting volume\u003cbr\u003ePro Tip:\u003cbr\u003eBe generous with the amount you apply to the hair! This product can be layered in all sections without leaving hair heavy.\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":56228578951546,"sku":null,"price":19.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0138\/3422\/3674\/files\/Screenshot2025-11-24at21.49.16.png?v=1764020995"},{"product_id":"loreal-professionnel-tecni-art-full-volume-extra-strong-hold-mousse-250ml","title":"LOreal Professionnel Tecni.Art Full Volume Extra Strong Hold Mousse, 250ml","description":"\u003cdiv class=\"tab js-tab\"\u003e\n\u003cdiv class=\"tab-description pdp-tabs_description js-tab-description open\" itemprop=\"description\"\u003eProduct:\u003cbr\u003eExtra strong hold volume-mousse\u003cbr\u003eBenefits:\u003cbr\u003eGreat for volume in lengths and ends\u003cbr\u003eLong hold\u003cbr\u003ePro Tip:\u003cbr\u003eFor a tousled texture apply from the mid-lengths to ends and twist sections of hair while drying.\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":56228580884858,"sku":null,"price":19.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0138\/3422\/3674\/files\/Screenshot2025-11-24at21.52.49.png?v=1764021208"},{"product_id":"loreal-professionnel-tecni-art-fix-design-directional-fixing-spray-200ml","title":"Loreal Professionnel Tecni.Art Fix Design Directional Fixing Spray, 200ml","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eExtra strong hold and natural looking shine. Pro Tip: Spray directly onto brush and work brush through hair to smooth and hold.\u003c\/span\u003e\u003c\/p\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":56228587176314,"sku":null,"price":19.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0138\/3422\/3674\/files\/Screenshot2025-11-24at21.58.01.png?v=1764021514"},{"product_id":"loreal-professionnel-tecni-art-fix-anti-frizz-fixing-spray-250ml","title":"LOreal Professionnel Tecni.Art Fix Anti-frizz Fixing Spray, 250ml","description":"\u003cdiv class=\"tab js-tab\"\u003e\n\u003cdiv class=\"tab-description pdp-tabs_description js-tab-description open\" itemprop=\"description\"\u003eProduct:\u003cbr\u003eExtra strong fixing spray\u003cbr\u003eBenefits:\u003cbr\u003eQuick dry\u003cbr\u003eLong lasting shiny hair\u003cbr\u003ePro Tip:\u003cbr\u003eSpray directly onto brush and work brush through hair to smooth and hold.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"tab js-tab\"\u003e\n\u003ch3 class=\"tab-title pdp-tabs_title js-tab-mobile-title\"\u003e\u003c\/h3\u003e\n\u003c\/div\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":56228594647418,"sku":null,"price":19.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0138\/3422\/3674\/files\/Screenshot2025-11-24at22.02.28.png?v=1764021766"},{"product_id":"loreal-professionnel-tecni-art-fix-max-shaping-gel-200ml","title":"LOreal Professionnel Tecni.Art Fix Max Shaping Gel, 200ml","description":"\u003cdiv class=\"tab js-tab\"\u003e\n\u003cdiv class=\"tab-description pdp-tabs_description js-tab-description open\" itemprop=\"description\"\u003eProduct:\u003cbr\u003eMaximum hold gel, no residue, fast drying\u003cbr\u003eBenefits:\u003cbr\u003eNo residue, fast drying\u003cbr\u003eLong-lasting 48 hr hold\u003cbr\u003ePro Tip:\u003cbr\u003eUse on wet hair and twist strands into strands to set.\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":56228601594234,"sku":null,"price":21.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0138\/3422\/3674\/files\/Screenshot2025-11-24at22.05.18.png?v=1764021935"},{"product_id":"loreal-professionnel-tecni-art-web-design-sculpting-paste-150ml","title":"LOreal Professionnel Tecni.Art Web Design Sculpting Paste, 150ml","description":"\u003cdiv class=\"tab js-tab\"\u003e\n\u003cdiv class=\"tab-description pdp-tabs_description js-tab-description open\" itemprop=\"description\"\u003eProduct:\u003cbr\u003eDesign sculpting paste\u003cbr\u003eBenefits:\u003cbr\u003eLong lasting hold: 24hrs\u003cbr\u003ePro Tip:\u003cbr\u003eOn long hair, spread the fibres over the hair and define strands\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":56228607787386,"sku":null,"price":21.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0138\/3422\/3674\/files\/Screenshot2025-11-24at22.11.17.png?v=1764022300"},{"product_id":"loreal-professionnel-serie-expert-vitamino-color-spectrum-shampoo-300ml","title":"L'Oréal Professionnel Serie Expert Vitamino Color Spectrum Shampoo 300ml","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eL'Oreal Professionnel's Vitamino Color Spectrum Shampoo is specifically formulated to care for colour-treated hair. It gently cleanses the hair fibre while helping to lock in colour vibrancy for up to 100 days when used as part of the complete Vitamino Color Spectrum system.* Enriched with Ferulic Acid \u0026amp; Citric Acid, the ultra caring shampoo comes with a luxurious creamy texture that turns into a dense foam once lathered. It cleanses the fibre thoroughly for instantly nourished and stronger hair.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eProven efficacy on the 5 colour dimensions***:\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eShine: High glass shine\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eSaturation: Rich, vibrant colours\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eContrast: Optimal perception between multiple shades\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eTone: Helps neutralise unwanted reflects\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eBrightness: Level of brightness and darkness are well preserved\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eThe caring shampoo formula comes with a luxurious creamy texture that turns into a dense foam once lathered leaving hair cleansed.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003e***Instrumental tests after continued application of the full Vitamino Color Spectrum routine.\u003c\/span\u003e\u003c\/p\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":56228683088250,"sku":null,"price":26.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0138\/3422\/3674\/files\/Screenshot2025-11-24at22.15.54.png?v=1764022574"},{"product_id":"loreal-professionnel-infinium-pure-soft-hair-spray-300ml","title":"L'Oréal Professionnel Infinium Pure Soft Hair Spray 300ml","description":"\u003cdiv class=\"tab js-tab\"\u003e\n\u003cdiv class=\"tab-description pdp-tabs_description js-tab-description open\" itemprop=\"description\"\u003eThis hair spray works to provide hair with a soft but natural hold that is guaranteed to last. Featuring a unique formula which gives hair that overall finish you have been looking for, luscious locks will shine and sparkle all day long. The L’Oréal Infinium Soft hair spray features an anti-humidity action which means that the style will be kept intact even in humid conditions.\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":56228750655866,"sku":null,"price":15.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0138\/3422\/3674\/files\/Screenshot2025-11-24at22.18.16.png?v=1764022714"},{"product_id":"loreal-professionnel-serie-expert-absolut-repair-professional-conditioner-200ml","title":"L'Oréal Professionnel Serie Expert Absolut Repair Professional Conditioner 200ml","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eAbsolut Repair Conditioner offers the ultimate professional resurfacing experience for damaged and dry hair. The resurfacing conditioner helps to visibly resurface damaged hair with a very light and soft touch, treats and detangles without weighing the hair down. The hair is manageable and shinier after the treatment routine including the Absolut Repair resurfacing shampoo.\u003c\/span\u003e\u003c\/p\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":56228757275002,"sku":null,"price":20.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0138\/3422\/3674\/files\/Screenshot2025-11-24at22.20.42.png?v=1764022857"},{"product_id":"loreal-professionnel-serie-expert-absolut-repair-molecular-shampoo-300ml","title":"L'Oréal Professionnel Serie Expert Absolut Repair Molecular Shampoo 300ml","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eWhen hair is damaged, its molecular structure, composed of peptides, is compromised. But most peptides are too big to be reinjected into the fibre, making damage almost irreversible.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eScientific discovery – Absolut Repair Molecular. Help repair damage \u0026amp; restore original hair strength. Up to 82% more strength*. Restore hair's original elasticity \u0026amp; movement**. For the first time, L’Oréal's Advanced Research team successfully managed to decompose peptides, to inject their components separately into the fibre***. Once inside, they reform \u0026amp; rebuild the molecular structure of the hair****.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eThis patented shampoo, formulated with Peptides bonder + 5 Amino acid, repairs hair macro-molecular structure*. Hair is stronger and nourished, with improved elasticity, movement*****, and +86% smoothness******.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eSulfate-free, the formula’s luxurious texture turns into a rich foam, cleanses, detangles hair and delivers a high level of care\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eFor all damaged hair textures, colour-treated, lightened \u0026amp; natural hair.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eThis range has been co-developed with 3 repair experts: Adina Pignatare @adina_pignatare from the US Mike Julliard @loungecut from France Barbara Rabelo @barbararabelo_ from Brazil *Brushing test vs sensitised hair. **Instrumental test after 5 applications of shampoo + rinse off serum. ***Amino acids \u0026amp; peptides bonder. ****Instrumental test after 15 applications of shampoo + rinse-off serum + leave-in mask. *****Consumer test after application of shampoo + rinse-off serum + leave-in mask.\u003c\/span\u003e\u003c\/p\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":56228758716794,"sku":null,"price":26.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0138\/3422\/3674\/files\/Screenshot2025-11-24at22.22.36.png?v=1764022973"},{"product_id":"loreal-professionnel-serie-expert-vitamino-color-professional-conditioner-200ml","title":"L'Oréal Professionnel Serie Expert Vitamino Color Professional Conditioner 200ml","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eThis Professional Conditioner nourishes colour-treated hair helping colour last up to 8 weeks.   Coloured hair is up to 6 times shinier* and appears brighter and radiant. Hair feels lighter, manageable and soft.Formula enriched with resveratrol, a powerful anti-oxydant. *instrumental test after application of Shampoo + Conditioner\u003c\/span\u003e\u003c\/p\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":56228764025210,"sku":null,"price":20.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0138\/3422\/3674\/files\/Screenshot2025-11-24at22.25.30.png?v=1764023147"},{"product_id":"loreal-professionnel-serie-expert-metal-detox-professional-shampoo-300ml","title":"L'Oréal Professionnel Serie Expert Metal Detox Professional Shampoo 300ml","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eMetal Detox anti-metal cleansing cream shampoo gently removes excess copper from the hair to enhance any colour, balayage or lightening service. This helps to maintain your fabulous salon colour vibrancy with beautiful shine. Hair is instantly smoother, softer and more nourished. This sulphate-free shampoo has a luxurious foaming texture and citrus scent.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eBacked by 7 years of research and 7 patents*, L’Oréal scientists worked hand in hand with hairdressers around the world to create Metal Detox. Research found that copper metals absorbed into the hair can cause a higher risk of breakage and unpredictable colour results during the colouring service.  \u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eMetal Detox is a haircare innovation powered by Glicoamine. The patented technology helps to neutralize (de-activate) these excess copper metals in the hair, helping to prevent them from interfering with the colouring process.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eThis award-winning shampoo is the second step in our Metal Detox service which can be used after the Metal Detox Pre-Treatment Spray and then followed by the mask for the best results. This shampoo was awarded best shampoo for coloured hair in the Cosmopolitan Beauty Awards 2021.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003e*Pre-treatment patent granted in UK. Shampoo patent granted in UK. Mask Patent granted in France, China, US, Brazil, Mexico and Japan.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e*Combing test. Pre-treatment, shampoo and masque vs classic shampoo on bleached hair\u003c\/span\u003e\u003c\/p\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":56228764615034,"sku":null,"price":26.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0138\/3422\/3674\/files\/Screenshot2025-11-24at22.27.39.png?v=1764023273"},{"product_id":"loreal-professionnel-serie-expert-chroma-creme-purple-shampoo-300ml","title":"L'Oréal Professionnel Serie Expert Chroma Crème Purple Shampoo 300ml","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eWith Chroma Crème shampoo, colour correct and care like a pro. To help correct unwanted warmth, choose the right colour correction. 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The neutralizing system, enriched with magnesium and anti-yellowing agents, helps counteract those unwanted brassy tones. The deep purple shampoo helps to neutralize these tones maintaining your grey, blonde or white colour. The formula helps deliver toning results while nourishing and protecting the hair fiber, giving a boost of shine.\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":56228771070330,"sku":null,"price":17.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0138\/3422\/3674\/files\/Screenshot2025-11-24at22.33.19_d5c2a11f-644a-4834-97e5-bfbfa504d410.png?v=1764023775"},{"product_id":"loreal-professionnel-serie-expert-chroma-creme-blue-shampoo-300ml","title":"L'Oréal Professionnel Serie Expert Chroma Crème Blue Shampoo 300ml","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eWith Chroma Crème shampoo, colour correct and care like a pro. 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It has been made with hair pros, approved by dermatologists. 1st co-innovation with 3 scalp pro experts: balayage and color expert, Vivek Shyam Bhatia from India, top-edge scalp expert, Takku Orii from Japan and expert in perm and scalp services, Jimmy Jiang from China.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eAfter only 1 use, +83% soothing* \u0026amp; +49% hydrated\/nourished hair**. *self assessment on 32 subjects after application of shampoo + mask + hair drying. **instrumental test.\u003c\/span\u003e\u003c\/p\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":56228784963962,"sku":null,"price":20.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0138\/3422\/3674\/files\/Screenshot2025-11-24at22.40.02.png?v=1764024020"},{"product_id":"loreal-professionnel-infinium-pure-extra-strong-hair-spray-300ml","title":"L'Oréal Professionnel Infinium Pure Extra Strong Hair Spray 300ml","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eGive hair an instant, extra strong hold with brilliant shine. 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This spray won’t leave residue in your hair and has a neutral perfume.\u003c\/span\u003e\u003c\/p\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":56228796105082,"sku":null,"price":14.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0138\/3422\/3674\/files\/Screenshot2025-11-24at22.41.43.png?v=1764024148"},{"product_id":"loreal-professionnel-serie-expert-vitamino-color-professional-shampoo-300ml","title":"L'Oréal Professionnel Serie Expert Vitamino Color Professional Shampoo 300ml","description":"\u003cdiv class=\"tab js-tab\"\u003e\n\u003cdiv class=\"tab-description pdp-tabs_description js-tab-description open\" itemprop=\"description\"\u003eThis professional shampoo helps protect and nourish coloured hair. Colour lasts up to 8 weeks.* This shampoo gently removes impurities, leaving hair feeling soft and protected. Coloured hair is up to 6* times more shiny and appears brighter and radiant. 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Using patented technology, the system helps to lock dyes within the hair fibre to protect all 5 of the colour dimensions instantly**.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eProven efficacy on the 5 colour dimensions**:\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eShine: High glass shine\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eSaturation: Rich, vibrant colours\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eContrast: Optimal perception between multiple shades\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eTone: Helps neutralise unwanted reflects\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eBrightness: Level of brightness and darkness are well preserved\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eThe colour result: glass shine \u0026amp; rich vibrant colour. Hair is stronger*** and up to +44% smoother**** .\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003ePro tip: for more demanding hair, add the mask into your weekly routine for an extra dose of smoothness.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003e*instrumental test after 49 washes using the full Vitamino Color Spectrum routine.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e**instrumental test after continued use of the full Vitamino Color Spectrum routine.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e***instrumental visual assessment.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e****instrumental test after use of full range vs unwashed hair.\u003c\/span\u003e\u003c\/p\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":56228813341050,"sku":null,"price":44.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0138\/3422\/3674\/files\/Screenshot2025-11-24at22.47.48.png?v=1764024518"},{"product_id":"loreal-professionnel-serie-expert-absolut-repair-professional-shampoo-300ml","title":"L'Oréal Professionnel Serie Expert Absolut Repair Professional Shampoo 300ml","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eAbsolut Repair shampoo offers the ultimate professional resurfacing experience for damaged and over processed hair. 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For optimal results, apply the three step Absolut Repair haircare routine including the cleansing and nourishing shampoo, the mask and the 10-In-1 multi purpose leave in oil.*Shampoo+ Instant Resurfacing Masque after 5 applications **Shampoo + Resurfacing Golden Masque\u003c\/span\u003e\u003c\/p\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":56228818813306,"sku":null,"price":17.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0138\/3422\/3674\/files\/Screenshot2025-11-24at22.50.34.png?v=1764024654"},{"product_id":"loreal-professionnel-serie-expert-curl-expression-clarifying-anti","title":"L'Oréal Professionnel Serie Expert Curl Expression Clarifying \u0026 Anti-Build up Jelly Shampoo","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eCleanse your curls the pro way with the Serie Expert Curl Expression Clarifying \u0026amp; Anti-Build Up Jelly Shampoo. Enriched with Glycerin, Urea H and Hibiscus seed extract, this shampoo helps to gently remove daily accumulated build-up with a quick foaming, lightweight texture whilst providing moisture. Suitable for curls and coils. Silicone free for a natural touch.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eEnriched with highly concentrated actives: Glycerin 2%, Urea H \u0026amp; Hibiscus Seed. Glycerin is a plant-based humectant that holds onto water for long-lasting hydration on the driest of fibers. Urea H, naturally present in the skin, works to both retain hydration and reinforce the hydrolipid barrier. Hibiscus Seed, extracted from the heart of the hibiscus flower, is a super rich natural source of amino-acids and high-grade vitamins.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eCo-developed with 4 international curl and coil experts: Titus Magida from South Africa (@call.me.titus), Vivi Siqueira from Brazil (@vivi_siqueira), Derick Monroe from the United States (@derickmonroe) and Elodie Euston from France (@elodieeuston).\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003ePro tip: Use it after you have done a heavy leave in layering since the last shampoo.\u003c\/span\u003e\u003c\/p\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":56228818977146,"sku":null,"price":21.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0138\/3422\/3674\/files\/Screenshot2025-11-24at22.52.59.png?v=1764024802"},{"product_id":"loreal-professionnel-serie-expert-silver-professional-conditioner-200ml","title":"L'Oréal Professionnel Serie Expert Silver Professional Conditioner 200ml","description":"\u003cdiv class=\"tab js-tab\"\u003e\n\u003cdiv class=\"tab-description pdp-tabs_description js-tab-description open\" itemprop=\"description\"\u003eShowcase the beauty of your natural grey, white or light blonde hair with our number one colour toning silver range. The neutralizing system, enriched with magnesium and anti-yellowing agents, helps to counteract those unwanted brassy tones. The deep purple \u0026amp; blue toned conditioner helps to neutralize these tones maintaining your grey, blonde or white colour. The formula helps deliver toning results while nourishing and protecting the hair fiber, giving a boost of shine.\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":56228824220026,"sku":null,"price":20.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0138\/3422\/3674\/files\/Screenshot2025-11-24at22.55.21.png?v=1764024937"},{"product_id":"loreal-professionnel-serie-expert-pro-longer-professional-conditioner-200ml","title":"L'Oréal Professionnel Serie Expert Pro Longer Professional Conditioner 200ml","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003ePro Longer conditioner for long hair helps to make long hair appear thicker and visibly healthier and stronger looking. When used with the Pro Longer shampoo for long hair, there is a hair breakage reduction***. 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After only 1 use, up to 100% visible dandruff removed* \u0026amp; up to 72h dandruff protection**. *consumer test. **clinical test.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"tab js-tab\"\u003e\n\u003ch3 class=\"tab-title pdp-tabs_title js-tab-mobile-title\"\u003e\u003cspan\u003eDirections for Use\u003c\/span\u003e\u003c\/h3\u003e\n\u003c\/div\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":56228825629050,"sku":null,"price":20.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0138\/3422\/3674\/files\/Screenshot2025-11-24at22.59.45.png?v=1764025214"},{"product_id":"loreal-professionnel-serie-expert-blondifier-professional-conditioner-200ml","title":"L'Oréal Professionnel Serie Expert Blondifier Professional Conditioner 200ml","description":"\u003cdiv class=\"tab js-tab\"\u003e\n\u003cdiv class=\"tab-description pdp-tabs_description js-tab-description open\" itemprop=\"description\"\u003eTreat blonde hair with the Blondifier resurfacing and illuminating system conditioner. 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Smoothness\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":56228842111354,"sku":null,"price":30.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0138\/3422\/3674\/files\/Screenshot2025-11-24at23.08.59.png?v=1764025772"},{"product_id":"loreal-professionnel-serie-expert-vitamino-color-spectrum-green-dyes-shampoo-300ml","title":"L'Oréal Professionnel Serie Expert Vitamino Color Spectrum Green Dyes Shampoo 300ml","description":"\u003cp\u003eL'Oreal Professionnel Vitamino Color Spectrum Green Dyes shampoo is specifically formulated for dark brown hair. It effectively neutralises unwanted red undertones, resulting in a cooler, more balanced hair colour. The shampoo is enriched with green dyes and caring agents that effectively counteract red hues, leaving hair cleansed, nourished and vibrant. The system helps to lock dyes within the fibre using patented technology*. 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The hair is manageable and 7X** shinier after the treatment routine including the Absolut Repair resurfacing shampoo. This luxurious lightweight mask has a silky golden texture, which envelopes your damaged hair with care without weighing it down. For optimum results, apply the three step Absolut Repair haircare routine including the cleansing and nourishing shampoo, the resurfacing mask and the 10-in-1 multi purpose leave in oil.*Shampoo+ Instant Resurfacing Masque after 5 applications **Shampoo + Instant Resurfacing Golden Masque.\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":56228852203898,"sku":null,"price":25.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0138\/3422\/3674\/files\/Screenshot2025-11-24at23.15.56.png?v=1764026186"},{"product_id":"loreal-professionnel-serie-expert-vitamino-color-10-in-1-professional-leave-in-treatment-milk-190ml","title":"L'Oréal Professionnel Serie Expert Vitamino Color 10-In-1 Professional Leave-In Treatment Milk 190ml","description":"\u003cdiv class=\"tab js-tab\"\u003e\n\u003cdiv itemprop=\"description\" class=\"tab-description pdp-tabs_description js-tab-description open\"\u003eThis professional spray is enriched in resveratrol. Designed to treat all colour-treated hair types and needs.  Just 1 spray gives you 10 benefits for your colour result.1 - Protection against heat up to 230°C\/450°F degrees* 2 - Shine 3 - Softness 4 - Smoothness of hair fiber 5 - Detangling 6 - Facilitates blow-dry 7 - Hydration 8 - Anti-breakage 9 - Anti-split ends 10 - Anti-frizz  This multi-purpose spray can be used before the cut, before blow-drying on towel-dried and damp hair or in touching up on dry hair for an ultimate colour protection.*instrumental test\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":56228852334970,"sku":null,"price":21.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0138\/3422\/3674\/files\/Screenshot2025-11-24at23.18.07.png?v=1764026315"},{"product_id":"loreal-professionnel-serie-expert-absolut-repair-molecular-pre-shampoo-treatment-190ml","title":"L'Oréal Professionnel Serie Expert Absolut Repair Molecular Pre-Shampoo Treatment 190ml","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eWhen hair is damaged, its molecular structure, composed of peptides, is compromised. 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It restores its strength, elasticity and movement****.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eIt deeply penetrates the fibre up to the peptides level for a molecular repair of the fibre.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eInstantly, hair is visibly transformed: extremely easy to detangle, it is re-plumped with a restored fibre smoothness*****.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eIts liquid texture is immediately absorbed into the fibre and provides molecular repair with no weigh down.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eFor all damaged hair textures, colour-treated, lightened \u0026amp; natural hair.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eThis range has been co-developed with 3 repair experts: Adina Pignatare @adina_pignatare from the US Mike Julliard @loungecut from France Barbara Rabelo @barbararabelo_ from Brazil\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003e*Instrumental test. **Amino acids \u0026amp; peptides bonder. ***Analytical test, after application of pre-treatment + 5 shampoos. ****Consumer test after application of pre-treatment + shampoo + rinse-off serum *****Instrumental test after application of pre-treatment + shampoo + rinse-off serum.\u003c\/span\u003e\u003c\/p\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":56228857610618,"sku":null,"price":51.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0138\/3422\/3674\/files\/Screenshot2025-11-24at23.20.24.png?v=1764026455"},{"product_id":"loreal-professionnel-serie-expert-inforcer-strengthening-professional-conditioner-200ml","title":"L'Oréal Professionnel Serie Expert Inforcer Strengthening Professional Conditioner 200ml","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eLightweight formula for normal to fragile hair. The conditioner helps improve manageability. Enriched with Vitamine B6 and Biotin; a technology specially designed to tackle breakage and split ends. With continued use the Inforcer conditioner helps your hair to become more resistant and stronger*. The reinforcing conditioner is recommended for fragile and breaking hair, especially long hair. For best results, use in conjunction with Serie Expert Inforcer Shampoo.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003e*Brushing test. Shampoo, conditioner and mask vs classic shampoo on bleached hair\u003c\/span\u003e\u003c\/p\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":56228858724730,"sku":null,"price":19.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0138\/3422\/3674\/files\/Screenshot2025-11-24at23.23.16.png?v=1764026619"},{"product_id":"loreal-professionnel-serie-expert-blondifier-gloss-professional-shampoo-300ml","title":"L'Oréal Professionnel Serie Expert Blondifier Gloss Professional Shampoo 300ml","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eCare for your blonde locks with Blondifier Gloss Shampoo, a resurfacing and illuminating shampoo. The professional formula is enriched with Polyphenol present in the açai berry extract. This shampoo provides nourishment and helps to smooth damaged hair. The shampoo gently cleanses the hair and emphasizes multidimensional shine of blonde hair. The formula works to enhance the natural glossiness and shine of blonde hair, leaving locks soft, supple and replenished with moisture and radiance. For a professional blonde hair result, apply the three step Blondifier haircare routine including the deep nourishing mask and the Blondifier Leave in cream.\u003c\/span\u003e\u003c\/p\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":56228863934842,"sku":null,"price":17.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0138\/3422\/3674\/files\/Screenshot2025-11-24at23.25.18.png?v=1764026739"},{"product_id":"loreal-professionnel-serie-expert-curl-expression-moisturising-hydrating-shampoo-for-curls-coils-300ml","title":"L'Oréal Professionnel Serie Expert Curl Expression Moisturising \u0026 Hydrating Shampoo for Curls \u0026 Coils 300ml","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eCleanse your curls the pro way. The Serie Expert Intense Moisturizing Cleansing Cream Shampoo gently cleanses curls while providing weightless, long-lasting hydration, for healthy looking and easy to detangle curls and coils. The ultra-creamy formula transforms into a rich and enveloping foam when in contact with water.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eEnriched with highly concentrated actives: Glycerin, Urea H \u0026amp; Hibiscus Seed. Glycerin is a plant-based humectant that holds onto water for long-lasting hydration on the driest of fibers. Urea H, naturally present in the skin, works to both retain hydration and reinforce the hydrolipid barrier. Hibiscus Seed, extracted from the heart of the hibiscus flower, is a super rich natural source of amino-acids and high-grade vitamins.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eThe addictive fragrance is a memorable floral composition that consists of star Jasmine, Orchid \u0026amp; Freesia on-top, enveloped in a salon-like refreshing breeze with an overdose of precious cedarwoods.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003ePro tip: Use it if you do not have build-up residues in your hair. This is the go to shampoo if you have fine open curls.\u003c\/span\u003e\u003c\/p\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":56228865311098,"sku":null,"price":21.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0138\/3422\/3674\/files\/Screenshot2025-11-24at23.29.53.png?v=1764027016"},{"product_id":"loreal-professionnel-serie-expert-absolut-repair-molecular-rinse-off-serum-250ml","title":"L'Oréal Professionnel Serie Expert Absolut Repair Molecular Rinse-Off Serum 250ml","description":"\u003cdiv class=\"tab js-tab\"\u003e\n\u003cdiv class=\"tab-description pdp-tabs_description js-tab-description open\" itemprop=\"description\"\u003eWhen hair is damaged, its molecular structure, composed of peptides, is compromised. But most peptides are too big to be reinjected into the fibre, making damage almost irreversible.\u003cbr\u003e\u003cbr\u003eScientific discovery – Absolut Repair Molecular. Help repair molecular hair damage and restore hair's original strength*. For the first time, L’Oréal's Advanced Research team successfully managed to decompose peptides, to inject their components separately into the fibre**. Once inside, they reform \u0026amp; rebuild the molecular structure of the hair***.\u003cbr\u003e\u003cbr\u003eMore than surface repair, it is inner molecular repair. This exclusive rinse-off serum, highly concentrated with 2% Peptides bonder + 5 amino acids, rebuilds the hair molecular structure*** to restore its strength, elasticity and movement****.\u003cbr\u003e\u003cbr\u003eInspired by ultra-potent skincare serums, it goes beyond regular repair masks and deeply penetrates into the fibre to rebuild its molecular structure*** with no superficial coating.\u003cbr\u003e\u003cbr\u003eInstantly, hair is visibly transformed: shine and smoothness are dramatically improved*****.\u003cbr\u003e\u003cbr\u003eIts serum-like texture is immediately absorbed into the fibre and provides molecular repair*** with no weigh down.\u003cbr\u003e\u003cbr\u003eFor all damaged hair textures, colour-treated, lightened \u0026amp; natural hair.\u003cbr\u003e\u003cbr\u003eThis range has been co-developed with 3 repair experts: Adina Pignatare @adina_pignatare from the US Mike Julliard @loungecut from France Barbara Rabelo @barbararabelo_ from Brazil\u003cbr\u003e\u003cbr\u003e*Instrumental test on rinse off serum. **Amino acids \u0026amp; peptides bonder ***Instrumental test after 15 applications of rinse-off serum ****Consumer test after application of shampoo + rinse-off serum + leave-in mask *****Instrumental test after application of shampoo + rinse-off serum.\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":56228870390138,"sku":null,"price":25.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0138\/3422\/3674\/files\/Screenshot2025-11-24at23.32.23.png?v=1764027166"},{"product_id":"loreal-professionnel-serie-expert-metal-detox-pre-shampoo-treatment-250ml","title":"L'Oréal Professionnel Serie Expert Metal Detox Pre-Shampoo Treatment 250ml","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eL'Oréal Professionnel Serie Expert Metal Detox Pre-Shampoo Treatment is concentrated with 2% Glicofiller, an active that has a dual effect both on surface \u0026amp; cortex, to prevent excess absorption of water with metal : -On the surface : coats the fiber \u0026amp; refills 1 million hair micro-breaks, in 1 minute. -Inside the fiber : penetrates the hair \u0026amp; fills down to the cortex. This new pre-shampoo treatment is part of the Metal Detox range, a full anti-metal protocol to stop hair breakage \u0026amp; colour shift.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eWash after wash, excess metal penetrates inside your hair. Metal* particles create a risk of breakage \u0026amp; colour shift.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eEnriched with Glicoamine, this concentrated oil protects hair from the deposit of metal particles. This new concentrated oil is part of the Metal Detox range that helps remove metal* from hair to reduce hair breakage**\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eUp to -97% Hair Breakage***, Hair is stronger and nourished.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eUp to 97% less hair breakage***, more nourished hair. Hair has more body \u0026amp; discipline.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003e*copper\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e**Instrumental test on Metal Detox concentrated oil\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e***Instrumental test on Metal Detox shampoo + mask\u003c\/span\u003e\u003c\/p\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":56228872094074,"sku":null,"price":26.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0138\/3422\/3674\/files\/Screenshot2025-11-24at23.34.58.png?v=1764027318"},{"product_id":"loreal-professionnel-serie-expert-curl-expression-hair-mask-for-curls-coils-250ml","title":"L'Oréal Professionnel Serie Expert Curl Expression Hair Mask for Curls \u0026 Coils 250ml","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eTreat your curls the Pro way with the Serie Expert Curl Expression Intensive Moisturizer Mask. It intensively hydrates and detangles curls and coils for a luxurious, free-flowing result and a natural feel. Hair looks instantly shiny* and up to 2 times more hydrated. The soft-melting, balmy formula is instantly absorbed by curls and coils to seal in moisture.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eEnriched with highly concentrated actives: Glycerin 2.5%, Urea H \u0026amp; Hibiscus Seed. Glycerin is a plant-based humectant that holds onto water for long-lasting hydration on the driest of fibers. Urea H, naturally present in the skin, works to both retain hydration and reinforce the hydrolipid barrier. Hibiscus Seed, extracted from the heart of the hibiscus flower, is a super rich natural source of amino-acids and high-grade vitamins.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eThe addictive fragrance is a memorable floral composition that consists of star Jasmine, Orchid \u0026amp; Freesia on-top, enveloped in a refreshing marine breeze with an overdose of precious cedarwoods.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003e*Instrumental test: clarifying shampoo + mask.*Instrumental test: classic shampoo + mask.\u003c\/span\u003e\u003c\/p\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":56228876910970,"sku":null,"price":29.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0138\/3422\/3674\/files\/Screenshot2025-11-24at23.36.31.png?v=1764027447"},{"product_id":"loreal-professionnel-serie-expert-vitamino-color-spectrum-glass-shine-serum-50ml","title":"L'Oréal Professionnel Serie Expert Vitamino Color Spectrum Glass Shine Serum 50ml","description":"\u003cdiv class=\"tab js-tab\"\u003e\n\u003cdiv class=\"tab-description pdp-tabs_description js-tab-description open\" itemprop=\"description\"\u003eThe L'Oréal Professionnel Vitamino Color Spectrum Glass Shine Serum is a patented leave-in treatment designed specifically for coloured hair. The serum offers multiple benefits, including anti-frizz protection for up to 72 hours, defence against humidity, and heat protection up to 230°C (450°F). The leave-in serum locks in glass shine for up to 72 hours* with results that last up to 10 washes**. Formulated without water, Alpha-silane is an active care ingredient that coats the hair cuticle surface with a protective layer when activated by heat.\u003cbr\u003e\u003cbr\u003eShine: High glass shine.\u003cbr\u003eSaturation: Rich, vibrant colours.\u003cbr\u003eContrast: Optimal perception between multiple shades.\u003cbr\u003eTone: Helps neutralise unwanted reflects.\u003cbr\u003eBrightness: Level of brightness and darkness are well preserved.\u003cbr\u003e\u003cbr\u003e*up to 72h after application, instrumental test vs unwashed hair.\u003cbr\u003e** anti-frizz, thermos protection, nourishment, smoothness, softness up to 10 washes, instrumental tests vs sensitised hair.\u003cbr\u003e****instrumental test after continued use of the full Vitamino Color Spectrum routine.\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":56228877730170,"sku":null,"price":29.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0138\/3422\/3674\/files\/Screenshot2025-11-24at23.39.30.png?v=1764027591"},{"product_id":"loreal-professionnel-serie-expert-blondifier-professional-mask-500ml","title":"L'Oréal Professionnel Serie Expert Blondifier Professional Mask 500ml","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eResurface and illuminate blonde hair with the Blondifier mask. 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The formula works on thin ends, or areas where help is most needed.*instrumental test shampoo + lotion + mask\u003c\/span\u003e\u003c\/p\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":56228912857466,"sku":null,"price":26.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0138\/3422\/3674\/files\/Screenshot2025-11-24at23.44.30.png?v=1764027890"},{"product_id":"loreal-professionnel-serie-expert-scalp-advanced-anti-oiliness-2-in-1-deep-purifier-clay-mask-500ml","title":"L'Oréal Professionnel Serie Expert Scalp Advanced Anti-Oiliness 2-in-1 Deep Purifier Clay Mask 500ml","description":"\u003cdiv class=\"tab js-tab\"\u003e\n\u003cdiv class=\"tab-description pdp-tabs_description js-tab-description open\" itemprop=\"description\"\u003eScalp Advanced Anti-oiliness 2-in-1 deep purifier clay was targeted-formulated for oily scalps. This versatile multi-usage clay deeply unclogs residue, sweat and oil when used as a shampoo and deeply purifies residue, sweat and oil when used as a mask. Hair feels lightweight and volumized. Concentrated with 6% Clay, fine-grained active ingredient, that can do a soft peel on the scalp to help unclogging scalp surface from dirt, oil and sweat. This mask was made with hair pros, approved by dermatologists. 1st co-innovation with 3 scalp pro experts: balayage and color expert, Vivek Shyam Bhatia from India, top-edge scalp expert, Takku Orii from Japan and expert in perm and scalp services, Jimmy Jiang from China.\u003cbr\u003e\u003cbr\u003e-78% scalp sebum*, -70% hair sebum** \u0026amp; +24% instant volume***. *instrumental test, shampoo + clay. **instrumental test. ***instrumental test.\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":56228923441530,"sku":null,"price":40.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0138\/3422\/3674\/files\/Screenshot2025-11-24at23.46.46.png?v=1764028025"},{"product_id":"loreal-professionnel-serie-expert-vitamino-color-spectrum-blue-dyes-shampoo-300ml","title":"L'Oréal Professionnel Serie Expert Vitamino Color Spectrum Blue Dyes Shampoo 300ml","description":"\u003cp\u003eL'Oreal Professionnel Vitamino Color Spectrum Blue Dyes shampoo is specifically formulated to effectively neutralise undesired orange undertones in light brown hair, while caring agents leave hair feeling cleansed. 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Lock in your day 1 vibrant colour for up to 100 days**.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eShine: High glass shine\u003c\/li\u003e\n\u003cli\u003eSaturation: Rich, vibrant colours\u003c\/li\u003e\n\u003cli\u003eContrast: Optimal perception between multiple shades\u003c\/li\u003e\n\u003cli\u003eTone: Helps neutralise unwanted reflects\u003c\/li\u003e\n\u003cli\u003eBrightness: Level of brightness and darkness are well preserved\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cbr\u003e\u003cspan\u003e*Patent granted in France.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e**Instrumental test after 49 washes using the full Vitamino Color Spectrum routine.\u003c\/span\u003e\u003c\/p\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":56228930453882,"sku":null,"price":26.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0138\/3422\/3674\/files\/Screenshot2025-11-24at23.48.57.png?v=1764028165"},{"product_id":"loreal-professionnel-serie-expert-vitamino-color-spectrum-purple-dyes-shampoo-300ml","title":"L'Oréal Professionnel Serie Expert Vitamino Color Spectrum Purple Dyes Shampoo 300ml","description":"\u003cdiv class=\"tab js-tab\"\u003e\n\u003cdiv class=\"tab-description pdp-tabs_description js-tab-description open\" itemprop=\"description\"\u003e\n\u003cp\u003eL'Oreal Professionnel Vitamino Color Spectrum Purple Dyes Shampoo is designed to neutralise unwanted yellow undertones in blonde hair, enhancing colour vibrancy and shine. Enriched with purple dyes and caring agents, this shampoo helps maintain your hair's cool tones while providing nourishment, strength and leaves hair feeling cleansed. The system helps to lock dyes within the hair fibre using patented technology*. Lock in your day 1 vibrant colour for up to 100 days**.\u003c\/p\u003e\n\u003cbr\u003e\n\u003col\u003e\n\u003cli\u003eShine: High glass shine\u003c\/li\u003e\n\u003cli\u003eSaturation: Rich, vibrant colours\u003c\/li\u003e\n\u003cli\u003eContrast: Optimal perception between multiple shades\u003c\/li\u003e\n\u003cli\u003eTone: Helps neutralise unwanted reflects\u003c\/li\u003e\n\u003cli\u003eBrightness: Level of brightness and darkness are well preserved\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cbr\u003eThe creamy purple formula instantly neutralises undesired yellow undertones for blonde hair.\u003cbr\u003e* Patent granted in France.\u003cbr\u003e**Instrumental test after 49 washes using the full Vitamino Color Spectrum routine.\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":56228938809722,"sku":null,"price":26.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0138\/3422\/3674\/files\/Screenshot2025-11-24at23.51.03.png?v=1764028285"},{"product_id":"loreal-professionnel-tecni-art-liss-control-smooth-control-gel-cream-150ml","title":"L'Oréal Professionnel Tecni.Art Liss Control Smooth Control Gel-Cream 150ml","description":"\u003cdiv class=\"tab js-tab\"\u003e\n\u003cdiv class=\"tab-description pdp-tabs_description js-tab-description open\" itemprop=\"description\"\u003eDesigned to control and smooth frizziness, the TECNI.ART Liss Control (150ml) by L'Oréal Professionnel works to tame rebellious hair and leave it looking healthy and shiny. 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